Vetoquinol is a pharmaceutical company specialized in animal health care, with a direct representation in more than 25 countries and with more than 2500 employees worldwide. Started out as a family company, the organization turned into a multinational company. Our client believes in sustainable relationships, human development, in listening and especially in teamwork with customers, partners and colleagues.
Your responsibilities as Communication Manager :
Responsible for the B2C communication plan (80%)
• You create, implement and oversee the overall marcom strategy & plan (online & offline) to reach the different brand objectives (market share, awareness, engagement, …)
• You manage all marcom materials in line with brand direction
• You define the right mediamix and implement cross-channel messaging & marketing to create an omni-channel experience
• You are able to create clear and compelling plans that will attract consumers
• You analyze data, develop insights, and provide learnings to impact the strategy. You measure quality and effectiveness
• You develop and manage strong collaborations with external agency partners to develop exciting high-quality marketing content to create customer sentiment and engagement
• You collaborate with cross-functional teams (product managers, legal, application expert,…) to produce legal approved and effective communication materials
• You work closely together with the Digital & E-Commerce Campaign Manager
• You oversee the marcom budget
• You report to the Marketing Manager Benesca
Inspire with new trends & developments to integrate in marketing campaigns
• Keep up to date with current digital trends and developments and ensure we remain timely and current in our use of digital media
• You advise the marketing team on online marketing content methods and communication tactics
Represent Benesca as marketing (digital) communication expert
• Participate in international (digital) workstreams
• Work with other countries to share best digital practices
Responsible of 1 direct report
• Coach & develop the Content Business Partner
Essential requirements as Communication Manager:
- 5-10 years experience in the role of Communication Manager
- Leadership competences (already lead 1 or 2 persons)
- Connecting eager attitude
- Excellent writing and verbal communication skills
- Strong analytical skills to deliver result-driven data analysis
- Works well under pressure & meets deadlines
- Ability to multitask
- Creative mindset
- Action-oriented
- Strong team player with the ability to work effectively (internal & external)
- Technical skills & knowledge: traditional media & digital landscape don’t have secrets for you
- Languages: Dutch/Eng/Fr
- Strategic thinker and an innovator
-
We offer
- A challenging position in a fun team
- Personal follow-up and clear, transparent communication
- The opportunity to develop yourself and to follow professional training courses
- A pleasant and dynamic working atmosphere with a new challenge every day
- The possibility to leave your mark on the future, and work for a socially responsible and sustainable company, focusing on innovation and digital technology
-
A competitive salary and numerous fringe benefits, in exchange for your expertise and commitment, including a company car
Interested?
Send your CV and letter of motivation to Sandra Cannaerts (HR - sandra.cannaerts@vetoquinol.com )